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Kleenex Says "Bless You"

© 1995 Ginger Henry Geyer
glazed porcelain
pink box: 6 ¾" x 4 ½" x 4 ½" blue box: 5 ½" x 5 ½" x 9 3/8"

     Some slogans and brand names are so pervasive, that they become engrained in our vocabulary, in our religion, and in our humor.  Kleenex tissues have a different slogan (and decor) for every box, but the best is their old one, "Kleenex Says 'Bless You ".
     Blessings, what are they? The Bible quotes many--the Aaronic benediction, Jacob's stolen blessing, the Beatitudes. Today we tend to dispense blessings lightly, accompanied by tissues or nostalgia. Here we get two choices--the first a pink, rather female looking box of Kleenex or the longer male member in blue.  One box has on its bottom a mishmash of actual slogans, the other one a rather dingy poem which has embedded references to Genesis 5:2, 1 Chronicles 17:27, Luke 6:21, and Numbers 6:24. Gesundheit!


A box of fluff is not enough
          a blessing in disguise?
Do we hear when Kleenex says 'Bless You'
          only merchandizing lies?

A sniffle here, a sniffle there
          Bless your little heart!
When God made us pink and blue
          He blessed us from the start.

We sprinkle "Bless You’s" across our prayers
          like fresheners aimed at smells.
Zap the grief with sweet relief
          wet wads will never tell!

Designs ignore your new decor,
          the Softest, Thickest Ever
Kleenex tissues may be there for you,
but God's blessings are forever.

Tears will trace your porcelain face,
          but blessed are ye that weep.
Tissues dab joy and laughter too--
          retrieve them,
                    bless,
                         and keep.